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Where to Buy Outdoor Clothing in Reykjavik

    Updated: 28th January 2024

    Icelandic weather, famous for its unpredictability, demands high-quality outdoor clothing to ensure comfort and safety. In this article, we explore the best outdoor clothing stores in Reykjavik, offering everything from essential waterproof jackets to specialized hiking gear. Whether you’re preparing for a casual stroll around the city or an adventurous expedition in the wild, Reykjavik’s outdoor shops have you covered.

    Woman in jacket, Iceland
    Credit: János Csongor Kerekes

    Importance of Suitable Outdoor Clothing in Iceland

    The country’s weather can be an unpredictable blend of rain, wind, and sudden temperature drops, even in summer. The Icelandic saying, “If you don’t like the weather, wait five minutes,” is a testament to its variability. Quality outdoor clothing that can handle these fluctuations is not just a comfort but a necessity. It protects against the elements, ensuring that your Icelandic adventure isn’t hampered by the whims of nature.

    Top Outdoor Clothing Stores in Reykjavik


    66°North has become synonymous with Icelandic outdoor wear. Founded in 1926, this store has a rich history of providing durable clothing to fishermen and other outdoor workers. Today, it offers a broad range of products for the general public, blending functionality with style. Their waterproof jackets, insulated parkas, and woolen sweaters are perfect for braving the Icelandic weather, and the store’s commitment to sustainability makes it a responsible choice for eco-conscious travelers.

    Address: Bryggjugata 7, Geirsgata, 101 Reykjavík, Iceland

    Phone: +354 535 6600


    Saturday 11 am–6 pm

    Sunday 11 am–6 pm

    Monday 11 am–6 pm

    Tuesday 11 am–6 pm

    Wednesday 11 am–6 pm

    Thursday 11 am–6 pm

    Friday 11 am–6 pm


    Cintamani takes pride in creating outdoor clothing that withstands Iceland’s harsh conditions while also being fashionable. It’s particularly popular among younger crowds. Their product range includes everything from lightweight raincoats to thermal layers, catering to both urban explorers and wilderness adventurers. The store’s vibrant colors and designs reflect Iceland’s eclectic spirit, making their clothing items great souvenirs as well.

    Address: Austurhraun 3, 210 Garðabær, Iceland

    Phone: +354 533 3800


    Saturday 10 am–4 pm

    Sunday 12–4 pm

    Monday 10 am–6 pm

    Tuesday 10 am–6 pm

    Wednesday 10 am–6 pm

    Thursday 10 am–6 pm

    Friday 10 am–6 pm


    This brand is deeply rooted in Icelandic design and tradition. Icewear specializes in using local materials, such as Icelandic wool, known for its exceptional warmth and moisture resistance. Their range includes traditional Icelandic sweaters that are not only practical for the cold but also serve as stylish mementos. Icewear’s stores, often staffed by locals, provide not just shopping but a cultural experience, sharing insights about Icelandic traditions and fashion.

    Address: Þingholtsstræti 2, 101 Reykjavík, Iceland

    Phone: +354 561 9619


    Saturday 10 am–8 pm

    Sunday 10 am–8 pm

    Monday 10 am–8 pm

    Tuesday 10 am–8 pm

    Wednesday 10 am–8 pm

    Thursday 10 am–8 pm

    Friday 10 am–8 pm

    Niche Outdoor Stores for Specific Needs


    Spúútnik, a notable Reykjavik clothing store, offers a unique shopping experience with its eclectic mix of vintage and contemporary fashion. Popular among locals and tourists alike, it’s a treasure trove for unique finds, reflecting Iceland’s vibrant and quirky style. Perfect for those seeking distinctive apparel.


    Aftur, located in Reykjavik, is renowned for its commitment to sustainable fashion. This boutique specializes in upcycled clothing, blending creativity with eco-consciousness. Its unique range of reworked items provides a distinctive, ethical choice for fashion-forward shoppers, making it a must-visit for eco-friendly style enthusiasts in Iceland.


    Kolaportið, Reykjavik’s largest flea market, offers an array of clothing options. This bustling market is a haven for bargain hunters and vintage enthusiasts, showcasing a diverse mix of second-hand clothes and unique Icelandic pieces. It’s an ideal spot for those looking to explore local styles and find affordable gems.

    Farmers & Friends

    Farmers & Friends, home to the flagship Farmers Market store in Reykjavik, merges high-quality Icelandic design with practicality. Known for its stylish yet functional clothing, this store and design studio showcases Iceland’s contemporary fashion ethos. It’s a go-to for those seeking well-crafted, locally-designed apparel and accessories.

    Tips for Choosing the Right Gear

    Summer Clothing Essentials

    Iceland’s summer, while milder, can still surprise you with a dash of rain or a brisk wind. Here’s how to dress for an Icelandic summer adventure:

    Lightweight Layers: The key to comfort in Iceland’s summer is layering. Start with a breathable base layer, like a light cotton or moisture-wicking fabric. Add a fleece or light sweater for warmth, and always carry a lightweight waterproof layer with you.

    Waterproof and Windproof Gear: Even in summer, rain showers and gusty winds are common. A good quality waterproof and windproof jacket is a must. Pair it with water-resistant trousers, especially if you plan to explore Iceland’s waterfalls or coastal areas.

    Footwear: Sturdy walking shoes or hiking boots are essential. They should be comfortable for long walks and have a good grip for Iceland’s varied terrain. Waterproofing is a bonus, especially if you’ll be trekking near waterfalls or through morning dew.

    Accessories: Don’t forget a hat and sunglasses for sunny days, and consider a light scarf or buff for cooler mornings or evenings. UV protection is still important, even in the milder Icelandic climate.

    Winter Clothing Essentials

    Iceland’s winter can be enchanting, but it’s also cold and dark. Here’s what to wear to stay warm and enjoy the winter wonderland:

    Thermal Layers: Start with a thermal base layer made from wool or synthetic materials to keep you warm and dry. Avoid cotton, as it retains moisture. Add a mid-layer, like a fleece or wool sweater, for extra insulation.

    Outerwear: A high-quality, insulated winter jacket is crucial. Look for one that’s waterproof and windproof to withstand snow and icy winds. Pair it with insulated, waterproof snow pants for activities like glacier hiking or exploring snowy landscapes.

    Footwear: Insulated, waterproof boots are a must. Look for styles with a good grip to navigate icy paths safely. Ensure they’re roomy enough to accommodate thick wool socks without restricting circulation.

    Accessories: Protect your extremities with warm gloves or mittens, a cozy scarf, and a woolen hat that covers your ears. Consider thermal insoles and hand warmers for extra comfort during activities like Northern Lights viewing.

    General Tips for All Seasons

    Iceland’s weather can change rapidly, so versatility in your wardrobe is key. Here are some universal tips:

    Versatility and Layering: Be ready to add or remove layers as the weather changes. This approach allows you to adapt to sudden shifts in temperature and conditions, a common feature of Icelandic weather.

    Material Choices: Opt for breathable, quick-drying fabrics that keep moisture away from your skin. Wool, fleece, and certain synthetics are excellent for both warmth and moisture management.

    Color and Style: While functionality should be your main concern, don’t shy away from bright colors, especially in winter. They enhance visibility during shorter days. However, fashion should always take a back seat to practicality and safety.


    Equipping yourself with the right outdoor clothing in Reykjavik is key to enjoying all that Iceland has to offer. From the stylish yet functional offerings of 66°North to the traditional and local designs of Icewear, there’s something for every traveler. Remember, the right gear not only ensures comfort and safety but also enhances your Icelandic adventure, allowing you to fully immerse in the awe-inspiring landscapes and vibrant culture of this unique country.

    Outdoor clothing sorted? Find out what else you might need to pack with our Iceland packing guide!

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